Persuasion: Social Influence and Compliance Gaining (5th Edition) by Robert H. Gass pdf - Persuasion: Social Influence and Compliance Gaining (5th Edition) by Robert H. Gass link
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Persuasion: Social Influence and Compliance Gaining (5th Edition) by Robert H. Gass is a comprehensive and authoritative textbook that explores the principles and strategies of persuasion in various social contexts. The book delves into the psychology behind persuasive communication, examining how individuals can influence others' attitudes, beliefs, and behaviors through effective communication techniques. Gass emphasizes the importance of understanding the factors that influence persuasion, such as credibility, emotion, and argumentation, as well as the role of social influence in shaping our decisions and actions. The book covers a wide range of topics, including persuasion in advertising, politics, and interpersonal relationships, providing practical insights and real-world examples to illustrate key concepts. With its updated content and engaging writing style, Persuasion offers a valuable resource for students, researchers, and professionals seeking to enhance their communication skills and achieve successful outcomes in persuasive situations. Overall, this book serves as a valuable guide for anyone looking to understand the complex dynamics of social influence and compliance gaining in today's interconnected world.
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Persuasion: Social Influence and Compliance Gaining (5th Edition) by Robert H. Gass pdf - Persuasion: Social Influence and Compliance Gaining (5th Edition) by Robert H. Gass link actualizó su perfil hace 13 días
